Digital marketing expert Anton Siler answers some of the questions posed on Quora about a range of topics.
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Digital Admen founder, Anton Siler, was interviewed as a part of a focus group NPR was hosting while taking a deep dive into millennials, as part of a new series called the New Boom. This group, some 80 million strong or so, spends over $1 trillion a year by some estimates, which begs the question: How should brands and advertisers go about reaching millennials if they're so powerful? This is the trillion dollar question everyone is scrambling to figure out the answer to. Why? Mainly because advertisers want to be one of the brands on the receiving end of that [...]
A spokesperson from Google has jut confirmed the full roll out of a new messaging feature to Google My Business customers. You may recall, that we discussed this feature Google began testing in November of last year. Google has just confirmed this is now fully rolling out to businesses in the United States. When you visit the Google My Business dashboard, you will see this new section for “Messaging” on the left and an option in the middle promoting it saying, “Message with customers.” (see image below for reference) After you click on it the for [...]
Have you ever had a friend share a link to an article you really wanted to read (like those juicy recaps of The Walking Dead) and when you got to the page and started reading the page suddenly shifted up back near the top of the page as if everything shifted beneath you? These annoying "hiccups" occur when a website is progressively loading additional content above the visible area, which pushes down what’s on the screen. The content could be anything from a video to a high resolution image -- but [...]
(WFLA - North Carolina) – According to the Mobile Threat Prevention department at Check Point Software Technologies Inc., Android users should beware of a set pre-installed malware that can wreak havoc on their lives. Check Point says they recently detected malware in 36 Android devices that came installed with the phone. According to the findings, the malware was already present on the devices before the users received them. The malicious apps were not part of the official ROM supplied by the vendor, but were added somewhere along the supply chain. Six of the malware [...]