In the simplest of terms, display banners are a type of online advertising that refers to the use of ads — from static images to video — on a website. The Interactive Advertising Bureau (IAB) has also created a universal standard for display ad sizes and page text that must be adhered to. We can create display ads of any size, but we specialize in the four dimensions that are most commonly used.
The role of the creatives in this medium is more than just giving a shape to an ad. They have to find an effective way of communicating an idea and the most efficient way to push the customer to buy a product or a service. Imagination and innovation are required to develop a proper display advertisement. Our team combines the art of design with the science of market research to provide you the perfect blend of creative and copy to get you the results you’re looking for.