Digital marketing expert Anton Siler answers some of the questions posed on Quora about a range of topics.
The term “rich snippets” sounds a little odd for those who aren’t in the professional web development and SEO world. When digital marketing professionals talk about search results pages, we often refer to “snippets”. Each URL has its own snippet, usually consisting of the title, the base URL, and a description. When you hear terms like: featured snippet, rich snippet, structured data, microdata, rich or structured markup, etc., there are some technical differences, but to keep it simple, what we’re talking about in this article will just be referred to as rich snippets. What is a rich snippet anyway? Rich [...]